- Objective:Empower the sales team with the skills, tools, and best practices for effective lead generation using LinkedIn Sales Navigator and associated outreach techniques.Process
- Initial Assessment & Planning:
- Needs Assessment:
- Evaluate current team capabilities and identify knowledge gaps.
- Define target audience segments and key performance objectives.
- Training Customization:
- Tailor training modules to address both technical (using LinkedIn Sales Navigator, account hygiene) and strategic elements (audience segmentation, messaging, A/B testing).
- Needs Assessment:
- Module Development & Content Creation:
- Module 1: LinkedIn Sales Navigator Fundamentals:
- Overview of Sales Navigator features, advanced search filters, and custom list building.
- Module 2: Audience Segmentation & Targeting:
- Techniques to identify and segment high-net-worth individuals (HNIs) and investors.
- Module 3: Messaging & Outreach Strategies:
- Crafting personalized messages, best practices for outreach, and A/B testing strategies.
- Module 4: Account Hygiene & Follow-Up:
- Maintaining a professional profile, regular updates, and effective follow-up cadences.
- Module 5: Metrics & Performance Tracking:
- How to monitor, measure, and refine outreach campaigns using LinkedIn analytics and CRM data.
- Module 1: LinkedIn Sales Navigator Fundamentals:
- Interactive Workshops & Hands-On Sessions:
- Live Demonstrations:
- Walkthroughs of Sales Navigator tools, real-time audience segmentation, and message drafting.
- Role-Playing Exercises:
- Simulated outreach scenarios to practice messaging and objection handling.
- Group Discussions:
- Collaborative sessions to share best practices and troubleshoot common challenges.
- Live Demonstrations:
4.Post-Training Support & Continuous Improvement:
- Q&A Sessions:
- Weekly follow-up meetings for one month for additional support.
- Performance Reviews:
- Monthly check-ins to review lead generation performance and identify further training needs.
- Feedback Loop:
- Collect ongoing feedback to refine training modules and update best practices as needed.
Timeline
- Week 1: Preparation & Kickoff
- Conduct initial needs assessment and plan the training schedule.
- Distribute pre-training surveys and baseline performance metrics.
- Kickoff meeting to set training objectives and expectations.
- Week 2-3: Training Module Delivery
- Day 1: Module 1 – LinkedIn Sales Navigator Fundamentals (Live session)
- Day 2: Module 2 – Audience Segmentation & Targeting (Workshop)
- Week 3-4: Training Module Delivery
- Day 3: Module 3 – Messaging & Outreach Strategies (Interactive session)
- Day 4: Module 4 – Account Hygiene & Follow-Up (Live demonstration)
- Day 5: Module 5 – Metrics & Performance Tracking (Q&A and case studies)
- Week 5: Hands-On Practice & Assessment
- Conduct role-playing exercises and simulated outreach scenarios.
- Month 2 & Ongoing: Post-Training Support
- Weekly Q&A and troubleshooting sessions during the first month.
- Monthly performance review meeting to monitor improvements and iterate training content.
- Quarterly refresher workshops to update on new LinkedIn features and evolving best practices. (If needed on extra basis)
Training to be conducted within the Venture Catalysts Office Premise.
TOTAL – 2,10,000 + GST per month for 5 people
- Initial Assessment & Planning:
- Objective:Empower the sales team with the skills, tools, and best practices for effective lead generation using LinkedIn Sales Navigator and associated outreach techniques.Process
- Initial Assessment & Planning:
- Needs Assessment:
- Evaluate current team capabilities and identify knowledge gaps.
- Define target audience segments and key performance objectives.
- Training Customization:
- Tailor training modules to address both technical (using LinkedIn Sales Navigator, account hygiene) and strategic elements (audience segmentation, messaging, A/B testing).
- Needs Assessment:
- Module Development & Content Creation:
- Module 1: LinkedIn Sales Navigator Fundamentals:
- Overview of Sales Navigator features, advanced search filters, and custom list building.
- Module 2: Audience Segmentation & Targeting:
- Techniques to identify and segment high-net-worth individuals (HNIs) and investors.
- Module 3: Messaging & Outreach Strategies:
- Crafting personalized messages, best practices for outreach, and A/B testing strategies.
- Module 4: Account Hygiene & Follow-Up:
- Maintaining a professional profile, regular updates, and effective follow-up cadences.
- Module 5: Metrics & Performance Tracking:
- How to monitor, measure, and refine outreach campaigns using LinkedIn analytics and CRM data.
- Module 1: LinkedIn Sales Navigator Fundamentals:
- Interactive Workshops & Hands-On Sessions:
- Live Demonstrations:
- Walkthroughs of Sales Navigator tools, real-time audience segmentation, and message drafting.
- Role-Playing Exercises:
- Simulated outreach scenarios to practice messaging and objection handling.
- Group Discussions:
- Collaborative sessions to share best practices and troubleshoot common challenges.
- Live Demonstrations:
4.Post-Training Support & Continuous Improvement:
- Q&A Sessions:
- Weekly follow-up meetings for one month for additional support.
- Performance Reviews:
- Monthly check-ins to review lead generation performance and identify further training needs.
- Feedback Loop:
- Collect ongoing feedback to refine training modules and update best practices as needed.
Timeline
- Week 1: Preparation & Kickoff
- Conduct initial needs assessment and plan the training schedule.
- Distribute pre-training surveys and baseline performance metrics.
- Kickoff meeting to set training objectives and expectations.
- Week 2-3: Training Module Delivery
- Day 1: Module 1 – LinkedIn Sales Navigator Fundamentals (Live session)
- Day 2: Module 2 – Audience Segmentation & Targeting (Workshop)
- Week 3-4: Training Module Delivery
- Day 3: Module 3 – Messaging & Outreach Strategies (Interactive session)
- Day 4: Module 4 – Account Hygiene & Follow-Up (Live demonstration)
- Day 5: Module 5 – Metrics & Performance Tracking (Q&A and case studies)
- Week 5: Hands-On Practice & Assessment
- Conduct role-playing exercises and simulated outreach scenarios.
- Month 2 & Ongoing: Post-Training Support
- Weekly Q&A and troubleshooting sessions during the first month.
- Monthly performance review meeting to monitor improvements and iterate training content.
- Quarterly refresher workshops to update on new LinkedIn features and evolving best practices. (If needed on extra basis)
Training to be conducted within the Venture Catalysts Office Premise.
TOTAL – 2,10,000 + GST per month for 5 people
- Initial Assessment & Planning: